BMW trails Audi and Mercedes despite 12% monthly sales growth
BMW AG's deliveries in China trailed those of rivals Audi and Mercedes-Benz last month even though BMW's sales rose 12 percent year on year to 47,385 vehicles.
According to BMW, the X1 small crossover and the 3-series sedan enjoyed strong demand.
But Audi has regained its position as China’s largest luxury seller, with deliveries rising 10 percent in August to 54,205 vehicles.
It was the second straight month that Audi deliveries increased at least 10 percent. Sales began to recover after Audi announced in May that it would drop plans to open a new distribution network. That decision resolved a costly dispute with Audi dealers who had refused to order new vehicles.
Meanwhile, Mercedes continued its rapid expansion in China, with August sales up 25 percent to 50,505 vehicles.
For the first eight months, BMW outsold Audi but trailed Mercedes.
For the period, the BMW and Mini brands delivered 383,976 vehicles, up 16 percent. Mercedes sales surged 33 percent to 391,772 units, but Audi deliveries declined 6.6 percent to 360,225.
According to BMW, the X1 small crossover and the 3-series sedan enjoyed strong demand.
But Audi has regained its position as China’s largest luxury seller, with deliveries rising 10 percent in August to 54,205 vehicles.
It was the second straight month that Audi deliveries increased at least 10 percent. Sales began to recover after Audi announced in May that it would drop plans to open a new distribution network. That decision resolved a costly dispute with Audi dealers who had refused to order new vehicles.
Meanwhile, Mercedes continued its rapid expansion in China, with August sales up 25 percent to 50,505 vehicles.
For the first eight months, BMW outsold Audi but trailed Mercedes.
For the period, the BMW and Mini brands delivered 383,976 vehicles, up 16 percent. Mercedes sales surged 33 percent to 391,772 units, but Audi deliveries declined 6.6 percent to 360,225.
