Great Wall targets 18% volume growth in 2014
Great Wall Motor Co., China's largest SUV maker, aims to sell 890,000 vehicles this year, up 18 percent from 2013.
The target is significantly higher than likely industry sales, which are forecast by the China Association of Automobile Manufacturers to grow 8 to 10 percent this year.
To boost sales, the company says it will launch the Haval H2 compact SUV and the improved Great Wall C50 compact sedan.
In February, Great Wall sold 50,091 vehicles, up 16 percent from the same month last year. About 60 percent of its sales were generated by Haval brand SUVs.
In January, Great Wall delayed the introduction of its most expensive SUV, the Haval H8, which has a starting price of 200,000 yuan ($32,500). The automaker said it needed more time to fix quality problems.
To boost sales, the company says it will launch the Haval H2 compact SUV and the improved Great Wall C50 compact sedan.
In February, Great Wall sold 50,091 vehicles, up 16 percent from the same month last year. About 60 percent of its sales were generated by Haval brand SUVs.
In January, Great Wall delayed the introduction of its most expensive SUV, the Haval H8, which has a starting price of 200,000 yuan ($32,500). The automaker said it needed more time to fix quality problems.