Manufacturing News

Lenovo Aims to Grow Its Brand Around the World

Marking the first time a Lenovo-branded computer has been made available outside China, the Lenovo Group launched a series of notebook and desktop PCs.

The 3000 series of notebooks and desktops feature built-in tools designed to help reduce IT expenses in small business environments. The suite of easy to use Lenovo Care productivity tools automatically updates its own software and feature one-button system recovery to help users diagnose systems. The Lenovo C series of notebooks weigh 6.2 pounds and have built-in Wi-Fi, a 3-in-1 card reader and other multimedia features. The company introduced two lines of desktop computers which are available immediately from Lenovo’s Web site and through its business partners. The desktops come with a choice of Intel or AMD chips while the notebooks come with Intel processors only.

The J100 desktop PC includes a SiS661 chip set that works with either Intel Pentium 4 or Celeron D processors and the J105 has an AMD Socket 754 board for either AMD Athlon or Sempron processors. A second series of laptops with wide screens will be introduced in March and another series will be available in the second quarter. Lenovo has about a 15 percent share of the large enterprise market and about 6 percent in the small business segment globally, the company said. Asia accounts for more than half the company’s PC shipments. Lenovo bought IBM’s PC unit for $1.25 billion in May 2005

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