Shanghai GM to launch locally developed Chevy-badged small car in February
Shanghai General Motors Co. will launch a new small car under the Chevrolet brand in February next year, said GM CEO Fritz Henderson who is visiting China this week.
The new car, which will be branded the Chevrolet New Sail, will hit the market before the Chinese New Year (February 14), he said Tuesday at a press conference in Shanghai.
The New Sail was mainly designed and developed by Pan Asia Technical Automotive Center (PATAC) in Shanghai, using GM's global vehicle development process, he added.
"The New Sail has been developed for customers in China and has great potential in other emerging markets," said Henderson.
Further details on the new model are not available at present.
Shanghai GM is a joint venture between GM and Shanghai Automotive Industry Corp. (SAIC).
Set up in 1997 as an automotive r&d center, PATAC is jointly run by GM and SAIC.
